Wunderbar.

For the launch of a new bar, the mission was clear: create a logo and branding that embodies tradition without feeling outdated.

The client sought a unique blend of a traditional foundation with a modern twist, emphasizing the essence of their style and service. We took on the challenge, infusing their German heritage into a vibrant colour palette, setting the stage for a brand that's both classic and contemporary.

mobile phone displaying the front page of the Wunderbar website.
5 people clinking pint glasses; The Wunderbar logo is displayed over the top.

Traditional Roots, Modern Appeal

The approach was meticulous, balancing tradition and modernity in both logo and branding. Every element, from colour choices to typography, was curated to reflect the bar's identity without compromising its fresh and modern appeal.

  • A red coaster with the logo on it, leaning against a beer glass.
  • A beer glass with 2 beer coasters displaying the Wunderbar logo. One red and one yellow.
  • A stack of red, white and yellow beer coasters displaying the Wunderbar logo.
  • A load of red and yellow beer coasters falling from above.

Bringing the Bar to Life

Applying the same principles of tradition and modernity, we seamlessly integrated them into our marketing materials. From flyers to promotional posters, each piece reflects the unique blend of our traditional foundation and contemporary flair, inviting patrons into the distinctive world of Wunderbar

A flyer advertising happy hour.
A flyer for the bar that says 'Ich Besorge Das Bier'.
An iPad displaying the front page of the website.
An iPad displaying the intro page of the website. The top half has some info on the bar. The bottom half has an image of a florescent light in the shape of a beer next to the opening hours.
An iPad displaying a page on the website. An image of a hand holding a German Wurst in a bun. The Wunderbar logo is displayed over the top.
An iPad displaying a page on the website. The page is the Drinks and Food menu.
An iPad displaying a page on the website. The page is showing Instagram images uploaded to the site.

User-Friendly Interaction

The website isn't just a static presence; it's a platform for users to actively engage with the bar. Through a carefully crafted user interface, visitors can easily reserve tables, inquire about events and establish direct connections. The emphasis on user-friendliness enhances the overall interactivity, ensuring a positive and streamlined user experience.

Responsive Design for Any Device

Everyone has their preferred way of browsing. That's why the website boasts a responsive design, adapting effortlessly to the device of choice. Whether exploring the menu from a desktop, making reservations on a tablet or checking out upcoming events on mobile, the responsive design ensures a smooth and enjoyable experience every time.

A mobile phone displaying the front page of the website.
A mobile phone displaying the 'Intro' page of the website.
A mobile phone displaying multiple sections of the website.
"They didn't just capture our vision; they amplified it, breathing life into our identity. If you're seeking excellence in branding, then look no further than Lemon Design Co.
Claire Wunderbar Talk To Us See More

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